Well, this was unexpected. Yesterday, Nissin (the Japanese food company) released a trailer for what will be the final commercial in their 2017 “Youth” campaign for their “Cup Noodle” product.. That’s right, a trailer for a commercial. This seems to suggest something big. Maybe even giant robot-sized big?
If you’ve read my previous posts on this campaign, you’d be aware that the first commercial was about Kiki (From Kiki’s Delivery Service). The second was about Heidi (from Heidi, Girl of the Alps). And the third was about Sazae (from Sazae-san). So who is this final commercial going to be about? What I saw in this trailer did make me think of Evangelion, that hugely popular giant robot anime from the 90s, which I believe is still alive and kicking in some form, even to this day. The narrator’s voice sounds very similar to the voice of Rei Ayanami (as voiced by the great Megumi Hayashibara), who is one of the heroines from Evangelion. You can also briefly see what appears to be a giant monster materializing out of thin air. An angel, perhaps?
However, the girl in the trailer does not look like Rei Ayanami. She has semi-long hair, while Rei has short hair. And then there is the song, I Don’t Want to Miss a Thing by Aerosmith, which was from the 90s film, Armageddon. Is that some kind of clue, I wonder? Of course, it could be that the producers simply liked this song, but the imagery in the trailer is certainly very end-of-the-world-like.
It certainly will be interesting to see exactly who the final heroine is, although we’ll have to wait a little while to find out. Till next time, au revoir, arrivederci and may the force be with you!😊