Back in June, I wrote about post (which you can read here) about a new Japanese commercial for Nissin’s “Cup Noodle”. As I stated in that post, that commercial was the first in a series in which certain heroines would be reimagined in modern settings. Well, it’s taken three months, but a second commercial has been released! This one features Heidi, who is of course originally from the famous Swiss children’s novel of the same name by Johanna Spyri. Here, however, Heidi is clearly based on the version from the classic Japanese cartoon, known as Arupusu no Shōjo Haiji, (or Heidi, Girl of the Alps in English), which was produced in the 70s.
As It turns out, I was wrong in my assumption that the teaser trailer for these commercials (which I included in the post I linked to above) was hinting at the heroines that would appear in subsequent commercials, as Heidi is not in it. But it is interesting to note that Hayao Miyazaki was involved in the production of Heidi, Girl of the Alps, since the first commercial featured his film Kiki’s Delivery Service. Does this mean that any future commercials will also have a Hayao Miyazaki or Studio Ghibli connection? Who knows. But if that does turn out to be case, I’d love to see a commercial with Sheeta in it. Along with Kiki’s Delivery Service, Laputa: Castle in the Sky is one of my favourite movies of all time.😊
Again, there is also a 15 second version of this commercial. You can check it out below.
As much as I like Kiki, I definitely prefer the commercial with Heidi in it. Whereas the first commercial seemed like a collection of random scenes to me, I think the second one could pass for a trailer of an actual movie. And one that I’d love to see, at that! Of course, a commercial has next to no chance of becoming a film, but I can think of one instance where that has actually occurred: the live action film Hana and Alice (Hana to Arisu in Japanese) started off as a series of “Kit Kat” commercials in Japan.
Anyway, I’m starting to ramble a bit, so I’ll leave it here for this post. Till next time, au revoir, arrivederci and may the force be with you!😊